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In addition to raising financing, tourism can make an indigenous culture known to the world and rally support worldwide to protect it. When a historic site or a site that shows a country's cultural heritage is made accessible to the public, visitors from all over the world will soon flock there. They will share their experience in the local culture with their friends and families once they return home, assisting this site to gain international fame. Both financial and technological support will flood in for the conservation of natural and cultural resources.
On the negative side, tourism develops sometimes at the expense of part of culture. Food, festivals, costumes and other stimulating elements of a culture are highlighted to entertain tourists, constituting an insult to the locals and causing damage to the unique nature of a culture. Moreover, cultural commercialization has made the sacred elements of a culture commonplace and tourists are encouraged to attach little importance to a unique tradition, which cannot be found elsewhere.
In the light of these facts, one can conclude that tourism is neither a boon nor a bane to cultural preservation. While its endeavour lo protect an indigenous culture should be recognized, it has put the integrity of a culture at risk.
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